Following the success of Choo 24:7 ‘the perfect shoe wardrobe’ this timeless capsule collection extends now from shoes and boots and into bags, making this line a complete lifestyle offering firmly instated in the Jimmy Choo wardrobe lexicon.

Introducing CHOO 24:7 BAGS
Inspired by jet set women and how they travel, Choo 24:7 bags is the ultimate assortment of beautiful - and practical - bags, from roomy totes to messenger bags, to an extensive luggage collection comprising slouchy weekenders, carry-on trollies, and smart travelling companions such as; passport and iphone covers, laptop cases, travel wallets and luggage tags and being Jimmy Choo, no one should be without the ultimate luxury shoe cases. All presented in multiple sizes and in a variety of finishes, from neutrals to snake elaphe, stamped crocodile, leopard printed pony, and glossy patents and shimmering glitter, each are intended to be layered up colour coordinated, or cleverly clashed and contrasted.

Take ROSABEL a large roomy day bag in soft grainy calf or her smaller sister, ROSALIE, the perfect travel accompaniment to TERENCE the cabin size trolley for on board practical chic. Complete with ROSAE, a compact zip around travel wallet and RENO passport cover offered in matching or complimentary hues and materials.

For a quick getaway and fulfilling all function needs, THEO is the perfect weekender, or if a soft carry all with wheels suits your needs then RAPHAEL is the perfect weekend trolley. Combine with the TILDA tote or the classic RAMONA. For smaller evening options the TERI handbag doubling as a clutch or the essential TUBE and a plethora of small leather goods to add a touch of glitter to the staple mix, all packed conveniently together matching your look adding an instant style update.

For travel and city chic alike Choo 24:7 offers RYAN, the perfect laptop case, match it with RHEA a large zip top tote for functional go anywhere style.

The CHOO 24:7 collection will be available from February 2011 onwards.

www.jimmychoo.com